10 Ways to Raise Money for Your Political Campaign

Embarking on a political campaign requires not only a compelling message but also the financial resources to bring that message to the masses.

It can be tough to know how to raise money, but here’s 10 ways to ask for donations.

  1. Collect Donations On Your Website: Leverage online platforms like WinRed to streamline individual contributions. Every Ryvall website is built to feature your donation platform to help garner contributions.
  2. Hit The Phones: Personally reach out to friends, family, and supporters for individual donations. If you’ve got a phone number for them, give them a call! Don’t be scared. The worst they can say is no.
  3. Write A Letter: This is an easy way to launch your campaign. Write a one page letter explaining why you’re running, and asking for support. Mail it to everyone on your Christmas card list, and your friends for their address books, anyone you know! You’ll be surprised how many people donate.
  4. Campaign Merchandise: Sell campaign merchandise, from T-shirts to bumper stickers, with proceeds going toward the campaign. WinRed makes it easy to set up an online store. You get the proceeds, they handle the shipping and everything else.
  5. Fundraising Events: Host events, from small gatherings to large galas, to attract donors and build community support. These don’t have to be fancy – unless you want it to be. It could be as simple as a backyard BBQ. Just remember to give a short speech and ask for money.
  6. Campaign Dinners: Ask a dedicated supporter to host a dinner. If they’re willing to gather their friends and host the dinner, you can use it as an opportunity to ask for money. It’s also a great opportunity for any volunteers who want to go above and beyond.
  7. Virtual Town Halls: Host virtual town halls or webinars with a suggested donation for entry. All you really need to do is set a time and send out an email with a zoom link. Make sure you ask for support at the start and end of the event. It can be a great way to talk to new voters too.
  8. Email Campaigns: Incorporate crowdfunding appeals into targeted email campaigns to engage your existing supporter base.
  9. PAC Contributions: Reach out to political action committees aligned with your values for financial support. Many PACs have programs to help support candidates who share their vision. Some may ask you to answer a questionnaire, some may just send you a check. You never know, but it can’t hurt to ask!
  10. Social Media Campaigns: Utilize social media to promote crowdfunding efforts and encourage small, individual contributions. Emphasize the importance of donations no matter the size. A simple, well written appeal on your Facebook page, done regularly, can be a steady stream of support.

No matter how you’re asking for money, make sure your appeal is compelling. First, make sure you clearly ask for financial donations. Second, focus on why you need it. Let donors know how their contribution will help. Finally, add a sense of urgency. Whether it’s a printing deadline for mailers, or an upcoming filing deadline, or election day fast approaching – make sure potential donors know they need to contribute today.

By combining all these ideas, you can create a robust and sustainable financial strategy. Successful fundraising not only ensures the resources needed to run a compelling campaign but also fosters a sense of community engagement and support vital for political success. Remember, there’s no silver bullet for campaign contributions. On election day it will all be worth it!

Basic Plan

Most frequent questions and answers

Why choose Ryvall?

While other web design options exist, Ryvall is built exclusively for campaigns. While other drag and drop website editors can make a beautiful site, they fall down when it comes to function. From day one, your site will collect valuable emails and volunteers that you can download easily. Additionally, Ryvall provides every candidate managed updates, so you never have to fiddle with the back end of your site. Instead, just send us an email and we will handle the updates for you, making editing your site painless. (Of course if you’re a tech savvy campaign that wants the freedom of access to the backend we can provide that as well).

What is included in the basic plan?

Every plan includes your domain name registration and hosting. Our hosting is backed by the Google Cloud Platform, delivering incredible reliability. Each site also includes a free SLL certificate. We handle all of the technical details so you don’t have to manage any hosting accounts and get lost in technical jargon.

What do I need to get started?

You will need to set up a way to accept contributions, write a short candidate biography, and have some kind of slogan for your campaign. With those items we can get a site up and running in three business days. Many candidates will also want to write short statements on the issues that are important to their campaign, as well as have professional photos taken. We can build a functional site with as little or as much content as you want.

Do basic plans include email?

Basic plans do not include email accounts. Instead, your website has a contact form that will be directed to the personal email of your choice, providing constituents a way to get in touch. If you need more advanced email features, consider upgrading to a standard or premium plan.

What design options come with the basic plan?

To start, you can select from three custom templates that are designed specifically for campaigns. Each template is mobile responsive, so your site will look great no matter what. With a basic plan you can upload a logo and select custom colors, or pick from one of our easy ready to go color palettes.